More people now ask ChatGPT, Perplexity or Google's AI Overviews instead of scrolling through results. Generative engine optimization, or GEO, is the work of getting your business into those answers, so the person asking lands on a website that can take it from there.
Your website runs the front desk. This is part of what OOMPH does to keep it busy.
See the job descriptionSomeone asks an AI tool for a good physiotherapist nearby and gets three names back. No list of ten links, no page two. If your business isn't one of the names, you weren't considered. These tools choose who to name from what they can read and trust about you.
An AI answer names a few businesses, not ten
There is no page two.
These tools quote what they can read clearly
Vague pages get skipped.
This kind of search is still new
The businesses that start now get there first.
We ask ChatGPT, Perplexity, Gemini and Google's AI Overviews the questions your customers ask, and record who gets named.
We restructure your content so the facts about your business are clear, specific and easy for these tools to cite.
We add the behind-the-scenes markup that tells AI crawlers what you do, where, and for whom.
We re-run the questions, watch who is being named, and keep adjusting.
When someone asks an AI tool who to call, your business is one of the names it gives.
Starting now means you're established before your competitors look into it.
However people ask next year, the same clear, well-structured content keeps you findable.
GEO suits businesses whose customers research before choosing: clinics, professional firms, specialist retailers, restaurants and trades.
Paste your website address into the chat on our homepage. The website will look at your site and tell you what it finds.
Set up in 48 hours. Based in Ontario. Serving all of Canada.